Project Phases for the Power Equipment Systems Website

Discover Phase

During this phase, we will focus on identifying your website visitors, conversion goals for them on our website and other comparable websites. The deliverables will be available for you via Basecamp.

View Discover Phase work in Basecamp Files »

Define Phase

Wireframes: Wireframes are blueprints for the site. They develop the core architecture for a website prior to loading it with aesthetic elements or content. Wireframes are based on the site goals, personas, and sitemap. Wireframes will include key actions and information (Calls to Action) that is on one page, some pages, or all pages as well as the navigation.

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Content

Content plan: Your content plan will help manage the timeline, descriptions, work counts, keywords, and other key elements of your website content.

Design Phase

Moodboards: Representation of website design elements, color palettes, not the website layout.

Designs: An inital round of site design and layout will be followed by a round of any necessary revisions before the start of the Develop Phase.

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Develop Phase

Staging Site: Testing ground for the website programming, content and functionality.